Looking back
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Why a commercial website CMS is a smarter investment than a homegrown agency solution
The reports of Windows Phone lacking in apps are greatly exaggerated
It’s time for an open source, global social network
Managing the chaos with Task Ave.
Our Windows Phone app, Rhythmatic, wins at the Fast Track to the Mobile App Design Challenge
2010: A year in review
With the end of 2010 only a few days away, I've been thinking about what we've accomplished and where we're headed in 2011.
It's been nearly four years since I started Subvert. What was once a part-time operation in our spare bedroom (I stayed home to take care of our kids and work three days a week) has blossomed into a successful company with a brand new office, employees and an evolving business model.
It has always been my long-term goal for Subvert to rely less on website development projects and more on software application development and home-grown products as our main sources of revenue. When Michael came on board he represented our first big step in that direction. Not that there's anything wrong with building websites – if the content, tools and/or purpose is interesting, we'll gladly take them on – but applications are more our thing.
In February 2010, we launched our first product, Yukono: a website where Yukoners could go to find and recommend local businesses and services. Yukono was both an outlet for us to try our hand at building and marketing something of our own, as well as providing a valuable service to fellow Yukoners. At this point, not quite a year later, 160+ people have registered for a Yukono account and contributed 400+ reviews to the website. Awesome.
Later that month, we were contacted by Microsoft to help them develop a Silverlight Deep Zoom application. The timeline was tight – less than two weeks from start to finish – but we pulled it off. Despite the stress and craziness, I gotta say: having a Microsoft project in your portfolio feels pretty darned cool. It was this project that also got us thinking about how to shrink the length of our development periods. Two weeks is still pretty short, but what could we ship, even for bigger projects, in four to six weeks maximum? This led us to discover and start using the 2080 methodology.
During the summer, alongside some great client work, we decided that we wanted to build something else for ourselves: Flik. What was and remains a need in our office – the ability to quickly and easily share files, folders and links with each other, rather than using instant messaging or email – has grown into a commercial product that we're going to sell, market and support. Flik is Michael's first attempt at building a WPF application, as well as my initial foray into the world of Microsoft Expression, so the entire design and development process has been all about learning and experimentation.
This past fall, we gave our website a major facelift. At the same time, we moved into our new office, so the entire month felt a bit chaotic. When the dust settled, both turned out to be time well spent. We now have a better meeting space, fresh air, big whiteboards and room to roll around on the company skateboard.
The end of this year has been very busy. We're grateful to have worked on some fantastic client projects and are set to start some new ones immediately upon our return to the office next week.
Of those upcoming projects, more than half are Silverlight applications, some of which are ArcGIS Server web-mapping systems. When you factor in the commercial release of Flik, over 3/4 of our available time will be spent developing software and sellable products. Like I said, that's been a long-time goal for Subvert and we're extremely excited to see that dream come to life.
Here is to a great 2011 and best wishes for each of yours!
Comments
With the upcoming release of Silverlight 5, I am really looking forward to building some cool applications using that technology. I think that 2011 will bring a lot more LOB applications built in SL4 and SL5 (by us and others), and they will beat all other platforms out there in terms of user metrics (performance, usability, beauty, and fun-factor) and developer metrics (ease and speed of development, and powerful third-party SKDs).
Here's to another great year!
Michael Johnson on January 10, 2011